Turn class regulars into a community that keeps coming back.

Members who make friends at your studio stay 2–3x longer. Backchannel turns your existing class roster into real hangouts — walks, coffee after class, weekend rides — without you lifting a finger.

How it works for studios → Explore the member experience

The retention flywheel

Familiar faces are the whole game.

Members quit when the class feels anonymous. They stay when they recognize the person on the mat next to them — and have plans with them outside of it.

1. Members see who else is going

Familiar faces from Tuesday's 6pm class show up in the feed. Attendance stops feeling random.

2. Real hangouts form off the mat

Post-class coffee, a Sunday hike, someone's birthday drinks. Low-pressure, tied to your studio.

3. Retention and referrals climb

Members with 3+ studio friends renew at dramatically higher rates — and bring their new friends in.

How it works

You display a QR code. We handle the rest.

Put the QR code at your front desk

That's it on your end. No booking integration. No member upload. No app for members to download.

We handle sign-ups, plan suggestions, and nudges

Members opt in, meet each other, and get gentle prompts to make plans. You don't have to run it.

You watch retention climb

A simple dashboard shows engagement, hangouts formed, and which members are becoming regulars.

Founding studios

First 10 studios get 1 month free.

Display the QR code for a month. See how your members respond. Keep it if it's working, walk away if it isn't — no commitment, no invoice.

No commitment. Decide at the end of the month.
Use it to organize your own studio events — workshops, socials, retreats.
Free community support: we help brainstorm and promote hangouts.
No booking integration, no member data upload required.

Built for

Made for studios where regulars matter.

If your business runs on recurring visits and instructor-led classes, retention is your whole model. Backchannel is tuned for that.

Yoga studiosPilates studiosBoutique gymsCrossFit boxesCycling studiosClimbing gymsRun clubsBarre studios

For your members

A low-pressure way to make plans with people from your studio.

Members tap "interested," vote on times, and RSVP when a plan firms up. No awkward initiating. No strangers. No app download.

See the member experience

Turn familiar places into familiar faces.